Because
it matters
Seneca
Seneca Polytechnic sought to create a permanent donor
recognition environment that aligned with their brand while
fostering a meaningful connection between donors and students.
Challenge
Design a flexible, long-lasting installation that balanced institutional credibility with warmth, clarity, and storytelling — within a limited physical footprint.
My Role
Led the design system, visual language, iconography,
and layout across environmental graphics and digital displays. Collaborated with stakeholders to align branding, messaging, and spatial hierarchy.
Outcome
Delivered a permanent donor installation that harmonized with Seneca’s brand, elevated the space, and created an engaging, story-driven experience for students and visitors.
